Simply put… A PitiCure is to your underarms as a pedicure is to your feet!

We just got word of Dove’s new at-home beauty treatment to care for delicate underarm skin and prevent nasty razor bumps.  If you have PGH on your head, you probably have PGH other places on your body…right?

The PitiCure is done in 3-steps:

Step 1: Underarm Exfoliation

Use a gentle exfoliating scrub or wipe to cleanse underarms and help remove impurities

Step 2: Rinse

Rinse off and gently dry underarms with a towel

Step 3: Apply Dove Visibly Smooth anti-perspirant deodorant

Underarm hair will look and feel less noticeable with continuous use over time

Within weeks of regular use, underarm hair feels softer, finer and easier to remove

Offers 24-hour odor and wetness protection

Contains Dove 1/4 Translucent Moisturizers(TM) that care for delicate underarm skin

Get more info here.  And props to Dove for coming up with a cute marketing name – we like PitiCure! Smart

Tags: dove, Hair, help, irritation, new, piticure, rash, razor bumps, remedy, treatment

This entry was posted on Wednesday, June 10th, 2009 at 8:53 pm and is filed under Body Hair. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.